Search Engine Marketing

Search engine listings are essential to your web site’s success. If people can’t find your web site, they’ll find your competitors’ sites. I believe in the two-pronged approach of 1) optimizing your site for free listings and 2) paying for targeted text-based advertising.

Search Engine Marketing Services:

Paid Search Strategy
A paid search strategy around your marketing strategy to reach the most people at your budget. I will manage your bids, test copy and provide continual improvement for your paid search campaign. To help you capture customers, I will also create and optimize your landing pages so success comes quickly.

Paid Search Analysis
With a paid search analysis I take an exhaustive look at your paid search program and provide detailed, specific recommendations for the improvement of ad copy, destination pages, bidding, geotargeting and other components of your campaign.

Search Engine Optimization
Positioning your web site in the free listings on search engines is the best way to optimize your company’s exposure over the long term. Allow me to detail and execute a strategy so your web site reaches the top of the search engine rankings.